ASTRID CRUZ
FOUNDER & PHOTOGRAPHER
OF
BLOOM EFFECT STUDIO
Editorial · Glamour · Portraiture · Headshots · Boudoir · Branding · Empowerment · Lifestyle · Styling · Image Consultancy - Editorial · Glamour · Portraiture · Headshots · Boudoir · Branding · Empowerment · Lifestyle · Styling · Image Consultancy
I’m Astrid, the heart and eyes behind Bloom Effect Studio — a Sarasota-based photographer specializing in portraits and headshots that help real people see themselves in a whole new light.
My journey into photography was never about perfect poses — it was about connection. Whether I’m photographing a mother, an entrepreneur needing branding headshots, or a teen about to step into the world, I believe everyone deserves to feel seen and celebrated.
That’s why I created a studio that’s more than a space — it’s a 1,810 sq ft experience built with intention. From our makeup station and coffee bar to a relaxed dressing room and curated sets, I’ve designed every detail to help you feel comfortable, confident, and creative in front of the camera.
Whether you’re coming in for professional headshots, a maternity shoot, or just because you finally said “yes” to celebrating yourself — you’re in the right place.
Ready to begin? Let’s create something beautiful together.
I believe photography isn’t just about pretty pictures; it’s about capturing moments that make you feel something deep within. It’s about finding those authentic, raw, and powerful pieces of your story that deserve to be celebrated.
I’m here to help you embrace your journey — whether it’s a solo portrait, a maternity shoot, a Sarasota boudoir session, or capturing the love and chaos of family life. As your portrait photographer, my goal is for you to see yourself through a new, beautiful light — confident, real, and uniquely you.
JOURNEY
From our initial relaxed chat to the unveiling of your photos, you’re embarking on a transformative experience. I’m here to ensure you feel comfortable and confident, every step of the way.
EXPERIENCE
With my guidance, you’ll look and feel your best. I’m dedicated to creating a space where you can truly shine and be celebrated, capturing your essence with every shot.
SELF-LOVE
My ultimate goal is for you to leave not just with stunning photos, but with a renewed sense of self-love and empowerment. This isn’t just a photoshoot; it’s an affirmation of your unique beauty.
I promise to always capture you as authentically and beautifully as you are. At our Sarasota photo studio, I’ll create a space where you feel safe, seen, and truly celebrated. Most of all, I promise to deliver images you’ll cherish for a lifetime — turning your portrait experience into stunning, meaningful artwork that tells your story.
So whether you’re celebrating a milestone, a relationship, or simply yourself, I’m here to make your Sarasota portrait session truly unforgettable. Let’s create something beautiful together — one image, one moment at a time.
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